Cerebra grabs $15m Series A

Cerebra, a no-code decision intelligence solutions provider, has raised $15 million in Series A funding.

Cerebra, a no-code decision intelligence solutions provider, has raised $15 million in Series A funding. Notion Capital led the round.

PRESS RELEASE

SAN FRANCISCO (Feb. 9, 2022) – Cerebra, the No-Code Decision Intelligence solution that gives marketing and merchandising teams the power to optimize their businesses using data-driven direction over guesswork, today announced some $15 million Series A fundraising round with lead investor Notion Capital out of London.

This round will further establish Cerebra as a driving force of change in the retail industry, providing brands with real-time internal and external data that can be transformed into actionable insights that maximize brand profitability, drive the best possible customer outcomes and minimize inventory waste. The funding will aid in securing top talent to scale its innovative solution globally.

“This round of funding will further establish Cerebra as the go-to decision intelligence solution that provides retail professionals with timely recommendations with predicted business impact instead of more data requiring time and effort to interpret”, Cerebra Founder & CEO Vehbi Deger Turan said. “This enables retailers to not only grow profitability but do so in a sustainable manner. After all, sustainability and profitability are not two opposing drivers, they actually go hand-in-hand when you utilize the right tools.”

While most data tools are designed to assist an analyst with a data task, Cerebra is built to automatically and proactively assist retail professionals with achieving business goals. Cerebra offers the right tools to focus on high-impact insights, evaluate potential outcomes and prioritize optimal, one-of-a-kind results.

“In order for retail leaders to stay ahead of competition, brands need to be able to listen to customers and adjust their operational processes to react instantly to rising searches and new trends”, said Itxaso del Palacio, partner at London-based Notion Capital. “We are excited to partner with the Cerebra team to support their ambition of shaping a sustainable world where everybody can make better decisions, providing retail leaders actionable, data-driven answers without the need for a data team to be working around the clock.”

About Cerebra:
At Cerebra, we are driven by a desire to shape a sustainable world where everybody can make better decisions. We give retailers the power to boost their businesses using data-driven direction without guesswork. Cerebra’s No-Code Decision Intelligence solution analyzes all available external signals and applies this to the company’s internal data, providing the path to optimal results based on the desired business outcome. This is how we leverage the full potential of connected data.