Intransa Adds $15 Million

Intransa Inc., a San Jose, Calif.-based provider of network-centric IP storage solutions, has raised $15 million in new VC funding. Rho Ventures was joined by return backers Entrepia Ventures, Guggenheim Venture Partners, Menlo Ventures and U.S. Venture Partners. The company has now raised over $110 million in total VC funding since 2001. 



Intransa, the global leader of shared, scalable and simple external IP storage solutions, today announced the completion of new funding, raising a total of $15 million since the beginning of 2008.


Rho Ventures led the most recent round. “Intransa has demonstrated leadership in bringing the benefits of IP storage to video surveillance,” said Paul Bartlett, partner at Rho Ventures and the newest member of the Intransa Board of Directors. “We are very excited by the opportunity to participate in the proven leader of scalable IP video storage for physical security and the company’s many potential growth applications.”


Video surveillance systems have experienced rapid growth over the past several years as the need for increased retention of video with better resolution and increased frame rate have impacted the physical security, gaming, hospitality, education, transportation, public safety, government, corrections, homeland security, energy, manufacturing and retail sectors. Traditional analog surveillance systems coupled with direct-attached captive storage in DVRs have proven too expensive and problematic to keep up with the demand.


Earlier this year, UK-based IMS Research forecast that 3.3 exabytes of storage will be required by 2012 for video from new deployments alone. And, in October 2008 New York-based ABI Research predicted that overall video surveillance spending will grow to $2 billion in the transportation sector, while retail surveillance will reach $4 billion. Able to offer the benefits of shared IP storage for a fraction of the price of direct attached captive DVR storage, Intransa stands to benefit greatly from those trends.


Intransa customers benefit with new IP-based storage solutions that can deliver a few days worth of retention for edge recording or for a single location such as a retail store or bank branch. Yet the solution can scale to support months or years of instantly available video for a fraction of the price of captive DVR storage.


In a time of economic uncertainty and budget challenges, Intransa solutions offer the unique ability to leverage existing analog CCTV infrastructure, reducing costs while increasing the reliability, video quality and capacity of one or more existing DVRs with all the benefits of IP. Nearly 100 applications and products submitted by physical security, medical imaging and IT vendors have been certified by the Intransa StorAlliance Technology Labs for risk-free IP storage integration.


Rho Ventures joins other Intransa investors Entrepia Ventures, Guggenheim Venture Partners, Menlo Ventures and US Venture Partners. The new funding is intended to accelerate sales, marketing and research and development efforts.


“I am extremely happy to have Paul and Rho Ventures join Intransa at this critical time,” commented Bud Broomhead, CEO of Intransa. “While the economy is uncertain, the need to upgrade existing CCTV infrastructure affordably and risk-free will be more important than ever. Only Intransa has proven that it can meet the challenges of reducing surveillance system cost while extending DVR life and capabilities.”


Intransa’s shared, external IP storage solutions will be on display at ISC East, October 29-30, 2008, in New York City, booth number 959.


About Rho Ventures


Rho Ventures, a division of Rho Capital Partners, has been backing emerging and high growth companies primarily in the U.S. since its inception in 1981. Venture capital and growth equity funds under management currently exceed $1.5 billion. Rho Ventures has invested in approximately 200 companies and helped build market leaders across many high growth industries.


The firm is currently investing Rho Ventures VI, a $510M fund launched in 2008. Previous investments include Ciena Corporation, Compaq Computer (currently part of Hewlett Packard), Diversa, Human Genome Sciences, iVillage (currently part of NBC Universal), Leukosite (currently part of Millenium Pharmaceuticals), MedImmune, Senomyx, Silicon Graphics, Vanda Pharmaceuticals, Vicuron and Yantra (currently part of Sterling Commerce).


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About Intransa


Intransa, Inc. is the leading innovator of shared, scalable and simple external IP storage solutions for video and IT storage. A single DVR can benefit from Intransa storage, increasing reliability and retention while reducing video surveillance cost.


Based in San Jose, CA, Intransa offers scalable, high performance security-grade storage with outstanding availability and price/performance, with built in Set-and-Forget Management for proven ease of use. The company’s Video Storage Administrator toolkit is the first in the industry to configure external storage for use in video surveillance and other physical security applications without requiring extensive IT storage knowledge for maximum benefit. Instead, the VSA is configured and administered using familiar frame rate, resolution, retention period and other physical security terms.


Beginning as a 3Com spin-off, Intransa has been shipping shared IP network storage solutions since 2003. Intransa IP storage is available worldwide through authorized StorPartner security and systems integrators. Intransa is an Axis Communications Applications Development Partner, Cisco Ecosystem Provider, Microsoft Gold Certified Partner, and VMware Technology Alliance Partner along with many other industry partnerships through our StorAlliance Technology Partner program.


Intransa believes and supports industry standards, and is a member of the Security Industry Association, the Storage Networking Industry Association and its green storage initiative, and The Green Grid organization for green IT. Intransa employees are also members of ASIS International and the ASIS Physical Security Council.


For more information about Intransa and our industry-leading sharable, scalable and simple external IP storage solutions, to locate a StorPartner security and systems integrator, or to join the StorAlliance Technology Partner program, please visit us at