Canadian mobile games company icejam Games Inc has secured $3 million in seed-stage financing. The deal, which brings icejam’s total funding to $3.5 million, saw an investment from Canadian venture capital firm Build Ventures. As a result, Build Ventures GP Patrick Keefe has joined the company’s board of directors. Icejam’s technology integrates real-time, real-world data streams into the mobile game to enhance gameplay. It plans to use the new funds to build out platform capabilities and prepare for market introduction. Charlottetown, P.E.I.-based icejam was founded in 2014 by CEO Stuart Duncan.
PRESS RELEASE
icejam Captures $3 Million in Seed Funding From Build Ventures to Transform Free-to-Play Mobile Games Category
Playable Data Platform to Power Next Era of F2P Mobile Games
CHARLOTTETOWN, PEI, CANADA, January 27, 2016 – icejam, a mobile games company at the forefront of integrating big data to enhance the mobile games experience, today announced it raised $3 million (CDN) to fund future growth, continue development of its proprietary new Playable Data™ Platform and prepare its first game for market introduction. The funding round was led by Build Ventures and brings total capital raised by icejam to $3.5 million. Patrick Keefe, general partner of Build Ventures, joins icejam’s Board of Directors.
Icejam has been attracting attention due to its visionary approach to integrating real-world data into the free-to-play (F2P) mobile game experience. Stuart Duncan, Founder & CEO of icejam and developer of F2P game successes including Simpsons: Tapped Out and Trade Nations states: “While the traditional mobile games market is consolidating and investments are down, there remains great interest in transformative technologies that play with the boundaries of imagination and reality. Today we see this with happening with AR, VR and now Playable Data.”
icejam’s Playable Data™ Platform integrates real-time, real-world data streams into the mobile game to dramatically enhance gameplay, while solving key engagement and retention dilemmas that face the mobile games industry. icejam’s market-defining platform will be the backbone for the company’s games; the first of which is scheduled for release later this year.
The closing of this seed round will enable icejam to continue to build out the capabilities of the platform and prepare its game for market introduction. According to Wayne Seifried, CMO of icejam, “icejam is poised to grow its team of designers, developers and marketing staff over the next six months as it prepares for the launch of its platform and the publishing of its first game.”
About icejam
icejam™ was founded by serial entrepreneur and 3D and F2P mobile games pioneer Stu Duncan with the mission to create better mobile games using the vast landscape of big data. Established in 2014, icejam is located in Charlottetown PEI and Toronto, ON, and is poised for a breakthrough in the rapidly growing $45B global mobile games market. Stuart Duncan, founder of Bight Games, has successfully brought multiple top-grossing, free-to-play mobile games to market, including The Simpsons: Tapped Out and Trade Nations, generating multiple multi-million dollar revenue streams and a successful exit of Bight Games to EA Mobile.
icejam is about to deliver an evolutionary next step in mobile games and gamer engagement that offers the potential for tremendous growth.
More information can be found online at www.icejam.com or follow them on Twitter (@icejamgames), Facebook, Instagram and LinkedIn.
About Build Ventures
Build Ventures (http://buildventures.ca/) is based in Halifax, Nova Scotia and is focused on early stage technology companies across the Atlantic region. The company currently has $65M under management.
Photo courtesy of icejam
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