Proptech startup Doormat raises C$1.25m in pre-seed financing

• Alate Partners led the round
• Other investors included The LegalTech Fund, Erin Bury of Willful and Brandon Chu, formerly of Shopify
• Through its online platform, Doormat aims to bring transparency and simplicity to legal real estate services

Doormat, a Toronto-based property technology startup focused on improving the real estate buying and selling process, has raised C$1.25 million in pre-seed financing.

Alate Partners led the round, with participation from The LegalTech Fund, Erin Bury of Willful, Brandon Chu, formerly of Shopify, as well as additional angel investors.

Through its online platform, Doormat aims to bring transparency and simplicity to legal real estate services, from home buying and selling to mortgage refinancing to property ownership changes, enabling clients to feel confident and informed.

“Doormat is re-imagining a crucial, yet often overlooked aspect of the home buying journey: the closing process. The team has the right mix of software development, real estate law, and operations expertise to bring much needed innovation to the sector,” said Courtney Cooper, a principal at Alate Partners, in a statement. “We are impressed by Robert and the team’s vision as well as the support that they have already garnered from industry leaders and legal professionals. We look forward to working with Doormat to bring a better, digital-first real estate lawyer to Canadians.”

Based in Toronto, Alate is an early-stage venture capital firm focused on real estate technology. Its partners are Dream Unlimited and Relay Ventures.