Revea picks up $6m seed

Revea, a precision skincare company, has secured $6 million in seed funding.

Revea, a precision skincare company, has secured $6 million in seed funding. Alpha Edison led the round.


San Francisco, CA – APRIL 21st, 2022 – Revea, the first precision skincare company, today announced a $6 million in Seed II funding led by Alpha Edison with participation from Ulta Beauty, WaldenCast Ventures, GISEV, Verlinvest, Kathaka, and Stanford Co-Chair Musculoskeletal Imaging.

Founded in 2019 by a team that includes former Estee Lauder VP of Innovation and LEO Pharma Chief Data Scientist, Revea uses Hyperspectral Imaging and AI to reimagine the skincare experience. Revea created Precision Skincare and offers solutions based on advanced diagnostics, individually designed for one’s biology, and continually learning to help reveal the skin you were meant to have.

In its San Francisco Lab, the company has already identified over 3,000 unique skin profiles, shedding light on why so many consumers struggle to find products that work for individual skin needs using the old ‘four skin types’ model. With more users entering its database, the number of skin profiles will continue to grow.

“For too long, skincare has been driven by marketing and mass manufacturing. We’re on a mission to create the next generation of skincare rooted in science and data that works for each and every person, and is better for our planet,” said Chaz Giles, chief executive officer, Revea.

Since its launch, Revea has operated Precision diagnostic imaging consultations and individually designed formulations from its brick and mortar San Francisco location. This funding will launch the Revea Mobile Experience which is currently in Beta to bring diagnostic capabilities to consumers’ smartphones, expand Revea’s on-demand manufacturing capability, and grow the team. “We are a skincare technology company,” says Giles. “And we are thrilled to have strong tech partners and beauty investors like Ulta Beauty to continue pressing forward.”

“Ulta Beauty was founded to disrupt the status quo and today, we remain focused on doing just that across every touchpoint – with greater personalization than ever before,” said Prama Bhatt, chief digital officer, Ulta Beauty. “We are thrilled to support Revea as they continue to disrupt and deliver unique, personalized skincare solutions.”

Revea has created the first, diagnostic and bioinformatic platform for skin, our largest organ. Connecting individual skin biology to its optimal ingredient formulation, Revea’s science & data led model removes bias, continually learns from every measurement, and improves the skincare experience for every individual. With this scalable platform, Revea opens the door for innovation far beyond skincare.

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Revea is reinventing skincare to work for the diversity of our world . We all know our skin is different from everyone else’s, and that difference starts with our biology. Bringing precision medicine to skincare, Revea starts with your individual skin biology, selects the ingredients that will work best for you, and learns with you over time to unlock your skin’s true potential.

Born from their cutting edge diagnostic lab in San Francisco, Revea’s technology transforms a smartphone camera into an advanced imaging device capable of measuring skin health from the surface to the deeper layers. With over 3000 (and growing) formulation combinations, each Revea Precision Serum is custom formulated to work with, and for, your skin biology.