Jeff McCormick, the Boston-based VC from Saturn Partners, is leading a $1.1 million investment round in MarketMeSuite, a social media marketing company. The company, based in the UK, is also opening US offices in Cambridge, Massachusetts.
MarketMeSuite, the unique end-to-end social media marketing solution that provides a platform for small and medium businesses (SMBs) to engage, manage, curate and measure the ROI of their social media activity, today announced it has secured a $1.1 million funding round led by Boston-based VC, Jeff McCormick of Saturn Partners and now calls Cambridge, Mass., its home.
MarketMeSuite has more than 30,000 users with 70 percent logging in daily to access their Inbox for Social™, a user-friendly dashboard that helps them manage their existing social connections, Twitter® feeds, Facebook® and LinkedIn® posts and turn them into qualified sales leads. Inbox for Social also enables users to uncover opportunities outside their current network by searching social channels, identifying people in a predetermined geography who are talking about topics related to their business, then opening a dialogue to drive additional engagement.
With its funding in place, MarketMeSuite is expanding its current platform, building out marketing efforts, hiring additional members to the team and growing their successful business.
“MarketMeSuite has proven its appeal to SMBs by its ability to attract and engage a large number of those users, in a short amount of time and with limited marketing resources,” said Jeffrey S. McCormick, Managing Partner of Saturn Partners. “We believe Tammy Kahn Fennell and her team have the vision, expertise and drive necessary to propel MarketMeSuite to its future growth and success.“
McCormick brings a wealth of experience in the tech industry, having invested in a number of successful startups including an early investment in Constant Contact®, Inc. (NASDAQ: CTCT).
“We’re excited to be working with Jeff to take MarketMeSuite to its next level,” said Tammy Kahn Fennell, CEO, MarketMeSuite. “Boston proved itself to be the ideal new location for our headquarters; its vibrant, creative and technically charged atmosphere is the right environment for us to continue growing our product, company and community of users. And, with offices in the Cambridge Innovation Center, we’ll be working side-by-side with other like-minded innovators.”
The MarketMeSuite team has grown as well having appointed Alec Stern, Vice President of Strategic Market Development for Constant Contact and one of the company’s founding team members, to its board after his having served as a strategic advisor. Stern is very active in Boston’s startup community as a mentor, advisor and judge including involvement with startup accelerators TechStars and MassChallenge. “In my experience, Boston is the ideal home base for a startup like MarketMeSuite, providing talent, resources and expertise equal to those of any of the other tech hubs around the globe,” said Stern. “We’re pleased to welcome MarketMeSuite to the Boston community.”
MarketMeSuite™ (MarketMeSuite.com) is a unique end-to-end social media solution, providing a platform for businesses to engage, manage, curate and measure the ROI of their social marketing activity. The company’s proprietary cloud-based software enables small- to medium- sized businesses to harness the power of social media on a scale that rivals larger enterprises by turning Twitter feeds, Facebook and LinkedIn posts into qualified sales leads.
MarketMeSuite’s unique Inbox for Social™ offers a user-friendly dashboard that enables users to manage their social media marketing campaigns quickly, efficiently and inexpensively. The software is affordable and scalable according to the needs of each small business and offers a fully featured, free plan for the casual user.
MarketMeSuite, affiliated with Pie Dog Media, LTD in the UK, recently secured $1.1 million in funding and has opened an office in Cambridge, MA.