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Blue Ridge attracts $6 mln

Blue Ridge has secured $6 million in funding in a round led by Vocap Investment Partners. Based in Marietta, Georgia, Blue Ridge is a provider of supply chain planning and analytics solutions.


Blue Ridge, the leading Cloud provider of supply chain planning and analytics solutions, announced the closing of $6 million in funding led by Vocap Investment Partners. The new capital will be used to further expand global sales, to accelerate product development and to continue transforming the top and bottom lines of its customers, leveraging an innovative Cloud supply chain planning approach.

Included in Gartner’s 2014 Supply Chain Planning Magic Quadrant, Blue Ridge’s rapidly expanding global client base has been highly satisfied with the company’s insightful analytics and scalable demand planning and replenishment solutions. The company has been cited as ranking #1 in customer satisfaction, willingness to select again in the future, and demonstrated return on investment. The company has retained 100 percent of its supply chain planning clients since inception and now serves leading retailers, manufacturers and distributors across four continents.

“The sustained success of our clients is our primary focus and recent recognition by Gartner further validates that our approach works for today’s enterprises,” said Greg White, Founder and CEO of Blue Ridge. “Our goal has always been to connect the supply chain directly to consumers, enabling our clients to meet the needs of the empowered consumer with new levels of efficiency. We’ve long thought the market needed an alternative to 20 year old, on-premise software with risky multi-million dollar implementations, and our Cloud solution provides the speed, scalability and rapid innovation to capitalize on that opportunity.” White went on to say, “The capital, expertise and partnership from Vocap Investment Partners will enable us to continue our market expansion, further enhance our league-leading innovating cycles and deliver on our vision to seamlessly connect the supply chain to the consumer.”

“The strength of Blue Ridge’s solutions was made very clear during our conversations with many of their clients. The Cloud allows for a low total cost of ownership, rapid implementation, and agile development,” commented Mike Becker, Managing Director at Vocap Investment Partners. “We are excited to partner with Greg, Dan and the Blue Ridge team. They have been setting a new standard for clear, demonstrable business results. We are enthusiastic about supporting the Blue Ridge team, and are confident they will be able to further penetrate a massive market with their disruptive and innovative approach to supply chain management.”

About Blue Ridge
Blue Ridge Cloud supply chain planning and analytics solutions provide next-level visibility and precision in demand forecasting, planning and replenishment to retailers, distributors, and manufacturers. By optimizing product availability, inventory, and logistics costs, these companies increase cash flow by 50% or more and improve sales by double-digits, while stabilizing or even reducing inventory up to 30%. Blue Ridge demand-driven solutions can be implemented in as little as 90 days and scaled to the most complex supply chains. For more information, visit

About Vocap Investment Partners
Vocap Investment Partners provides growth capital to technology companies in select high potential verticals, including: Enterprise Software, Ad Tech, Marketing Automation, Mobile, Internet of Things, Healthcare IT and E-commerce. For more information, visit: