General Atlantic appoints Assaf as MENA chairman

• Assaf joined the firm in 2021 as a senior advisor
• Previously, he served in a number of key leadership roles at HSBC over his 27-year tenure with the bank
• General Atlantic has over $72.6 billion in assets under management, as of September 30, 2022

General Atlantic has named Samir Assaf as chairman of the Middle East and North Africa.
In this new role, Assaf will work with the General Atlantic team to identify investment opportunities and build relationships in the MENA region as the firm seeks to expand its global footprint.

Assaf joined the firm in 2021 as a senior advisor. Previously, he served in a number of key leadership roles at HSBC over his 27-year tenure with the bank.

“General Atlantic has a longstanding track record as a global investor that takes an active role in rapidly evolving markets. The Middle East is a region we’ve been excited about and had conviction in for many years,” added Gabriel Caillaux, co-president and head of EMEA at General Atlantic, in a statement. “We’re very pleased to deepen our commitment to MENA in the years ahead.”

Among General Atlantic’s Middle East investments are Property Finder, an online real estate platform headquartered in Dubai, and Network International, a payments solutions provider.

Formed in 1980, General Atlantic has over $72.6 billion in assets under management, as of September 30, 2022. It is based in New York.