Goose Insurance Services nabs C$4m in Series A financing

• Axis Insurance Managers led the round, with participation from Impression Ventures, Real Ventures and Manchester Story
• Goose has expanded its product offerings by working closely with carriers like AIG, IMG, iA Financial Group, TeachersLife and American Amicable
• The funds raised will be used by the company to accelerate the adoption of its consumer-focused insurance super app in Canada and the US

Goose Insurance Services, a Vancouver-based provider of personal insurance products through a mobile-first self-serve platform, has raised C$4 million in Series A financing.

Axis Insurance Managers led the round, with participation from Impression Ventures, Real Ventures and Manchester Story.

Founded in 2018, Goose Goose has in the past year experienced rapid adoption and growth, doubling its membership base and premiums. Members can purchase more 19 different insurance policies across 30 states in the US and 8 provinces in Canada including travel, renters, pet, critical illness, and up to $1 million of term life insurance.

Goose has expanded its product offerings by working closely with carriers like AIG, IMG, iA Financial Group, TeachersLife, and American Amicable.

The funds raised will be used by the company to accelerate the adoption of its consumer-focused insurance super app in Canada and the US through education and awareness initiatives.

“Impression Ventures was one of the first investors in Goose. We were attracted to Goose because of its app-first strategy,” states Maor Amar, a managing partner of Impression, in a statement. “The average person spends 3.5 hours per day on their mobile phones. So, it’s no surprise that other industries – from personal banking to transportation – have been disrupted by app-first companies. Goose’s disruption of the insurance industry is well underway.”