IPOs/Recent Issues: ELOQUENT –

San Mateo, CA

Went public 2/17/2000 at $16 apiece

Filing Range: 4.5 mil. shares @ $10 to $12

Shares Outstanding: 16.92 mil. shares

Underwriters: S. Bancorp Piper Jaffray

Banc of America Securities/Thomas Weisel Partners


(Data except per-share in $ thousands)


12/98 12/99

Total Revenue $7,743 $12,492

Net Loss -10,008 -16,615

Net Loss Per Share -4.74 -5.47

The Company:

Eloquent provides “rich media” a combination of video, audio, sophisticated graphics and text into a synchronized, interactive, navigable and searchable format solutions for B2B communications. The company has developed a proprietary solutions platform consisting of software and services that is used create and deliver customer media presentations. These presentations can be delivered over Web-based channels, including the Web, intranets and extranets, and CD-ROMs to be viewed by end users on their personal computers. Eloquent customers include companies such as Lucent Technologies, Cisco Systems and Citibank. These customers use Eloquents solutions to communicate time-sensitive, business-critical information to target audiences in an effective, consistent and cost-efficient manner. Customers use Eloquent technology for product launch briefings to sales teams, strategic and corporate alignment presentations to employees, sales pitches to potential customers, employee training seminars, business partner education programs and complex customer support activities. Since its March 1995 founding, the compoany has produced more than 700 rich media events consisting of over 3,500 hours of content for more than 150 customers.


Repay existing existing credit facility ($3 mil.); repay subordinated notes ($20 mil.), sales and marketing, expansion and working capital.

Venture Backers:

ONSET Ventures, Foundation Capital, Crosslink Capital Inc., Menlo Ventures, Gemini Investors LLC

Board Members:

Anthony Brenner, Crosslink Capital Inc. July 1998

Kathryn Gould, Foundation Capital July 1996

David Millet, Gemini Investors LLC October 1999

Terry Opdendyk, ONSET Ventures October 1995