Qloo snags $15m Series B

The investors were Eldridge and AXA Venture Partners.

  • This latest round of funding brings Qloo’s total capital raised to $30 million
  • The funding will be used by Qloo to expand its team, enrich its technology, and build on its sales channels
  • Qloo was founded in 2012

New York City-based Qloo, an artificial intelligence platform for culture and taste preferences, has raised $15 million in Series B funding. The investors were Eldridge and AXA Venture Partners.

This latest round of funding brings Qloo’s total capital raised to $30 million.

The funding will be used by Qloo to expand its team, enrich its technology, and build on its sales channels.

Qloo was founded in 2012.

“Before Qloo, consumer taste was really only examined within the silo of a certain app or service – which made it impossible to model a fuller picture of people’s preferences,” said Alex Elias, founder and CEO of Qloo, in a statement. “Qloo is the first AI platform that takes into account all the cross-sections of our preferences – like how our music tastes correlate to our favorite restaurants, or how our favorite clothing brands may lend themselves to a great movie recommendation.”

Qloo provides completely anonymized and encrypted consumer taste data and recommendations for leading companies in the tech, entertainment, publishing, retail, travel, hospitality and CPG sectors. Qloo is the parent company of TasteDive, a cultural recommendation engine and social community.