Trendy Butler inks $1.15 mln seed

Trendy Butler, a subscription men’s clothing service, has secured $1.15 million in seed funding. The investors included Capital Union Investments, SOS Ventures, Global Trust Fund and Thursday Capital.


LOS ANGELES, Jan. 14, 2016 /PRNewswire/ — Trendy Butler announced today the closing of their oversubscribed seed round, raising $1.15 million. Trendy Butler launched a value driven subscription box service for men’s clothing in the Los Angeles area in January of 2015, and their growth has been exponential.

“We had a very strong first year,” said Trendy Butler Co-founder & CEO Jeremy Barnett. “In twelve months we went from launch to a multi-million dollar business with over 5,000 monthly subscribers. Our growth continues to be strong on a month over month basis, outpacing first movers and competitors.”

“We launched a men’s subscription box service at a value that is unmatched by the competition,” says Co-founder & President Ali Najafian. “The core DNA of Trendy Butler is a tech-company first, with an output of fashion,” Najafian continues. “Our technology will allow men to never have to shop again, yet interact with their wardrobe and carry themselves with confidence in any situation.”

The debt round was led by Hong Kong based Capital Union Investments (CUI). Jason Mok, Founder and MD, reiterated that this investment into Trendy Butler is line with other successful investments CUI has made in this sector. San Francisco based venture capital firm SOS Ventures also contributed to the round, and has been an early champion of Trendy Butler’s mission. SOSV principle, Sean O’Sullivan met Jeremy and Ali as a judge on a Family Office Association start-up competition panel in July 2015, and saw tremendous potential for Trendy Butler in developing a powerful e-commerce brand.

Other participants in Trendy Butler’s seed round include Nevada based ventures group, Global Trust Fund. Managing Director Robert Sigler adds, “Trendy Butler is in line with our mission of building value through growing a fellowship of true craftsmen in various industries.” Other investors include Family Office Association President and angel investor, G. Ryan Ansin, and the Los Angeles Based start up-fund, Thursday Capital.

Launched in 2015, Trendy Butler (TB) is disrupting the nascent men’s fashion subscription box industry by providing a unique, value driven offering to both clothing manufacturers and members. Exclusive arrangements with clothing manufacturers, as well as vertical integration for many of the clothing lines, allows Trendy Butler to provide $150 worth of stylish, high quality, curated clothing to members for $65 per month. Trendy Butler’s competitive edge is affordable membership, quality fashion, and a unique technological integration (IP) built to manage a wide variety of member needs.